Project ControlsPrimavera P6
This practical course develops project planning and scheduling skills using Oracle Primavera P6, widely used for managing complex projects and portfolios.
Course information & enrolment
Key Account Management
This programme develops the strategic and relationship-management skills required to retain, grow and protect high-value customer accounts.
Build capability you can apply
This programme develops the strategic and relationship-management skills required to retain, grow and protect high-value customer accounts. Participants learn how to understand account economics, map stakeholders, identify growth opportunities, manage customer relationships, develop account plans and build long-term value. The focus is on moving from transactional selling to deliberate management of strategic customer relationships.
Learning outcomes
What you’ll be able to do
- Identify and prioritise strategic accounts.
- Map decision-makers, influencers and stakeholder relationships.
- Develop actionable key-account plans.
- Identify cross-selling, up-selling and growth opportunities.
- Manage customer expectations and strengthen relationships.
- Measure account performance and develop retention strategies.
Before you enrol
Who should attend?
Account managers, sales leaders, business-development professionals, relationship managers and commercial managers responsible for strategic customers.
What else should I know?
Recommended duration in source list: 3 days. Recommended level: Intermediate to advanced.
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